In conjunction with DesignTide in Tokyo, I was invited to create a motion graphics trailer called the Tide MOVIE project. Based on this year’s main theme “PLAY”, I aka Eskimo along with a handful of leading designers in the industry was given the challenge of producing an animation that interprets our own unique form of the meaning “PLAY”, MEF along with a handful of leading designers in the industry was given the challenge of producing an animation that interprets our own unique form of the meaning “PLAY”. The main site and a grand total of about 50 extension sites, including interior shops and galleries in Aoyama, Harajuku, Shibuya, and Roppongi areas displayed our works. The trailer also featured on Shibuya-109 TV billboard, Harajuku-PARCO TV billboard, Roppongi-Hills TV billboard, Tokyo Midtown TV billboard.